Aromi is a boutique fragrance and cosmetic company that specializes in products that are handmade with the finest raw materials. The founder, Hannah Follis, a chemist by trade, is passionate about creating handmade fragrances, cosmetics, and beauty products.
Aromi has vendors that carry their products, or “stockists”, as Hannah calls them, in 9 states, but she also sells her products online via ecommerce on Aromi’s website and Etsy. However, Hannah goes beyond the typical ecommerce site to promote Aromi online. Below are three tips to successfully promote your business online and how Aromi does it.