Jumpstart Fall Shopping With These 5 Tips

fall image - words

Autumn brings to mind vibrant colors like those of fall leaves and cooler temperatures. It can be challenging for shoppers to get in the mood of shopping for fall during the dog days of summer. Inspire your customers to start fall shopping now by creating an autumn-inspired atmosphere in your store by immersing customers’ senses. Here are 5 tips to get you started:

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What Can a Good Book Teach You About Marketing?

book lovers day

To all of the book lovers out there, did you know there’s an official holiday to celebrate? August 9, 2014 is Book Lover’s Day! In honor of the holiday, we thought it’d be fun to take a look at the essential elements of a great book and how those elements can relate to your in-store marketing.

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Five Retailer Tips to Capture Sales for Dads and Grads

by Contributing Author

dads and grads

What do dads and grads have in common? Reasons to celebrate this time of year. We’re in the midst of high school and college graduation season, and Father’s Day is right around the corner on June 15.

While these two groups differ greatly in their wants and needs, there’s no reason you can’t market for both occasions at the same time. In the process, you’ll save on the cost and effort required to promote these deals separately.

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Creative Marketing Ideas in Honor of Pi Day

creative marketing ideas pi day

Pi Day is celebrated on March 14th in honor of the numerical value of pi: 3.14. Since it’s been awhile since many of us have been in high school geometry, here’s a little refresher on the definition of pi (π): the ratio of a circle’s circumference to its diameter. While many people celebrate the actual numerical value of pi on this day, you should be happy to know that Pi Day is not only for math-lovers. It’s also the perfect day to consume pie! Here are a few creative marketing ideas on how to use this day (and other random holidays) to drive more awareness and sales to your store.

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4 Themed Ideas to Get Your Shop Ready for Valentine’s Day

by Carrie Kwapick
valentine's day packaging

While the temperature continues to drop, we have warm hearts thinking about February 14th, the day we all set aside to show the people we love how much we care. With Valentine’s Day right around the corner, we’re here to make sure your store is ready. From gift stores to bakeries, we have the perfect ribbons, bows, wrapping paper, and more to help you package up some love for your customers this Valentine’s Day.

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